Hyper Casual Games Nedir

5 tips for marketing hyper casual games.

Hyper casual games nedir. Back then they were not called hyper casual games but they meet most of the nowadays criteria. Video games like space travel and pong meet most of the criteria of a hyper casual game and were created in 1969 and 1972 respectively. That hyper casual remains a global phenomenon that ipm for hyper casual grew 70 in the last year ultimately leading to more installs and that there are simply more hyper casual developers on the scene. A hyper casual game is a mobile video game which is easy to play and usually free to play.

Hyper casual games make the biggest share of revenue in the first couple of days unlike iap heavy genres where the most active users make the most money over time. Hyper casual games have been designed to avoid stress and frustration so the user would be able to have fun in short sessions. Often while playing a game you must have noticed that a specific level remains locked until a player attains success in a previous attempt or stage. They are relatively easy to produce but they guarantee to offer a high level of entertainment and replayability.

Hyper casual games are more about a gentle cascade a feeling of continuous motion that creates an almost semi automated hypnotic experience often only requiring minimal input from the player. If you have created a hyper casual game or plan to do so you should read these 5 hyper casual game marketing tips. In fact the low barriers to entry has helped several. Reinforced learning also is a key concept in adaptive learning games where feedback is passed on to the player based on his moves.

Hyper casual games tend to be less costly to make and players monetize almost immediately since ads are the primary revenue source meaning that ua campaigns can be optimized early on. They also often use a 2d design with a simple color scheme adding to their. In order to successfully market a hyper casual game you need to have a deep understanding of how this market works. It s arguable that some of the earliest video games developed can be considered hyper casual.

They can be quite rhythmic with their time based perils which keep you playing almost to a beat this can heighten the experience and make the game very satisfying to play. They also feature very minimalistic user interfaces popularized in 2017 by game makers such as kwalee ketchapp and voodoo these games can be quickly played after downloading usually without any tutorial or instructions. Hyper casual game history. The ascendance of hyper casual games can be credited to three main factors.

A hyper casual game refers to a lightweight game with minimal design. The first hyper casual games date back as far as 1969.